genius baby// cosmetics for babies

identity Package

Introducing “Genius Baby” — a charming world of gentle care and innocence for the littlest ones. Our task was to create a cosmetic brand that not only prioritizes the well-being of babies but also evokes a sense of wonder. The packaging design showcases “watercolor” illustrations of their little friends, transforming each product into a delightful, sensory experience. The “Genius Baby” brand communicates safety and purity through its soft color palette and minimalist yet playful logo. It’s more than skincare; it’s a tender embrace of love and care for the most precious members of the family. With “Genius Baby,” every moment becomes a nurturing journey filled with smiles.

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